Twitter has gradually been transforming itself into a destination for online video streaming, whether it be for red carpet shows of major Hollywood events or sporting fixtures, the company has arrived on the live streaming scene. According to a new report, the company is also working on allowing its users to watch live pay-TV channels from within its app.

According to a report published by The Telegraph, Twitter is interested in signing deals with networks such as ESPN as part of its video streaming ambitions. Users will obviously require a subscription to watch live pay-TV channels inside the Twitter app.

This means that in markets where this service goes like, customers who already have TV subscribers will be able to link them with their Twitter accounts so that they can access paid-for channels inside the Twitter app.

This is going to enable Twitter users to watch live sports games or TV premieres on Twitter while they interact with the community by reading and posting tweets about whatever it is they’re watching. The idea will be to make the viewing experience more social.

Twitter can’t broadcast major sporting events as the rights to those are often held closely by TV companies. If it’s able to work out an arrangement of this sort, it would eliminate that hurdle and allow it to stream the events live for paying TV customers.

Filed in Web. Read more about Twitter.

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