Speaking at CBC’s Metro Morning radio show today, RIM CEO Thorsten Heins said, “There’s nothing wrong with the company as it exists right now.” Seemingly in a move to convince both customers and investors that Research In Motion isn’t heading into a death spiral, the CEO said that the company will thrive and survive the tight competition against other giant mobile manufacturers.
However, Heins admitted that the company is struggling to regain its market share in the U.S. “This company is not ignoring the world out there, nor is it in a death spiral. Yes, it is very, very challenged at the moment — specifically in the U.S. market. The way I would describe it: we’re in the middle of a transition,” Heins said. “All that is in the making, it’s in the works. This company is in the middle of it and I’m positive we will emerge successfully from that transition.”
The CEO believes that the major changes to the company’s management and business objectives are a part of a massive transition to a whole new technology platform and that its BlackBerry 10 devices will revolutionize mobile computing. Last week, the company announced that its Blackberry 10 phones will not be available before Q1 next year.
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- 2013-07-11: Research In Motion Officially Renamed To Blackberry, As Per Shareholder Vote
- 2013-02-04: BlackBerry Z10 Review
- 2013-01-30: BlackBerry Z10 Review Sentiment
- 2013-01-30: BlackBerry 10 Launched, RIM's Roadmap for 2013
- 2013-01-30: BlackBerry Z10 Announced
- 2013-01-30: BlackBerry Z10 To Debut In Black
- 2013-01-29: BlackBerry 10 Z10 Available For Online Orders In U.K. Starting Tomorrow
- 2013-01-28: RIM Reduces Pricing Tier For Apps On BlackBerry World