Google and France have not had the best of relationships in recent memory, but it is thought that the relationship between company and country should be on the rise in the near future, as Google has started to show that they are willing to work with the authorities there in their ongoing dispute when it comes to displaying links from France’s media sites. In fact, Google’s Eric Schmidt soothed cracks in their relationship by creating a €60 million (which converts to approximately $82 million) “Digital Publishing Innovation Fund” which is said to “support transformative digital publishing initiatives for French readers.”
Apart from that, Google continues with their initiative by furthering its partnership with French publishers as they will offer help for them to use Google ad technologies in order to increase online revenues. You know what they say about your chickens coming home to roost – this precedent might see other countries asking Google to do the same, too. What do you think of the situation?