DigiTimes is reporting that Microsoft is planning release Windows Phone 8, allegedly codnamed Apollo, this coming June 20. The Taiwanese publication is basing its report on reliable sources from the industry who also reportedly mentioned that most branded smartphone vendors, with the exception of Nokia, will be adopting a wait-and-see attitude toward the launching of the new OS. Why? DigiTimes explains that because the market share enjoyed by Windows Phone 7.5-based smartphones hasn’t reached the desired expectations, it will be impractical to expect the launching of Windows Phone 8 to bring a turnaround for Windows phones immediately.
Sources are also saying that Microsoft is focusing more on the promotion of Windows 8, at least for now. That’s because a successful launching of Windows 8-based tablet PCs will presumably encourage more smartphone vendors to jump into the Windows Phone 8 segment. “Nokia and branded vendors including Samsung Electronics, Hewlett-Packard, Dell, Acer, Asus, and Lenovo which are capable of rolling out cross-platform mobile devices, are likely to the first batch of vendors to launch Windows Phone 8 smartphones,” DigiTimes said. Of course, it’s important to take these matters with a grain of salt in hand. Unless we can verify the authenticity of the report, let’s keep our fingers crossed.