Everyone knows that Apple’s iOS and Google’s Android are two of the largest mobile operating systems currently available, with companies such as Microsoft and Blackberry trailing behind with their respective products. However in a recently released report by Kantar World Panel, their figures are showing that Microsoft’s Windows Phone platform is currently gaining market share and sits at 4.1%, an increase from 2012 which saw it at 2.7%, making it third in the smartphone operating system market. Blackberry (formerly known as RIM) is at 0.7%, although we’re not sure if Kantar is measuring the older Blackberry platform, or if they have combined it with Blackberry 10 as well.
iOS has also slipped from first place to 43.5%, while Android now commands over half the market share at 51.2%. It should be noted that these figures are based in the US and we expect that other countries will have different numbers, but in the meantime what do you guys make of this? Anyone surprised by these numbers or did you already see it coming?