Microsoft Defends $499 Price Of Xbox One By Over Delivering Value

When Microsoft first unveiled its Xbox One, the company didn’t disclose just how much the console would cost or when it’d be released. Microsoft decided to unveil those two final pieces of the Xbox One puzzle during this year’s E3 with a MSRP of $499 and a November release date. It turns out Microsoft believes its $499 price point for the Xbox One represents a good value.

Microsoft’s head of interactive entertainment Don Mattrick recently spoke with Bloomberg TV in regards to the company’s pricing of the Xbox One, saying “[$499] is a lower number than some of the analysts had forecasted. We’re over-delivering value against other choices I think consumers can get. Any modern product you look at these days and $499 isn’t a ridiculous price point. We’re delivering thousands of dollars of value to people so I think they’re going to love it when they use it.”

What do you think of Mattrick’s comments? Yes – $499 is $100 more than what Sony is asking for its PlayStation 4, but most people forget to factor in Microsoft is throwing in its next-gen Kinect, while Sony is making their camera an optional purchase.

This article was filed in Homepage > Gaming and was tagged with Microsoft, Xbox and Xbox One. The story was spotted on bloomberg
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