The iPhone 5c was launched alongside the iPhone 5s and while the handset was not the budget iPhone that everyone had originally speculated it to be, it was a tad cheaper compared to the iPhone 5s. However it seems that the handset being adopted relatively quickly in the US, we had heard that production of the device was cut by a lot as Apple wished to focus on producing more iPhone 5s units instead, but in the meantime have you ever wondered what sort of customers buy the iPhone 5c? Given that it’s not exactly a whole lot cheaper, it’s hard to say that budget conscious shoppers are its main customers.
Interestingly enough, Kantar has revealed that the iPhone 5c has instead seen adoption by former Android users who are looking to jump ship from Android and onto iOS. According to the stats, about half of iPhone 5c owners are owners of other brands from before, particularly those from Samsung and LG. This is compared to iPhone 5s which saw 80% of its owners come from previous iPhone models. It’s interesting that they point to Samsung and LG, suggesting that maybe other brands such as HTC and Sony could have more loyal users. In the meantime what do you guys think? Why would the iPhone 5c appeal more to former Android users compared to the iPhone 5?
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