In today’s consumer electronics market, the battle isn’t just about hardware. Software, in the form of applications, also play a crucial role in the competition. That is why companies like Apple and Google are constantly developing new apps to serve the different needs of its users. Following Apple’s bold announcement last week that its App Store is now home to more than 700,000 apps, Google has recently told Bloomberg that its own Google Play Store also has an estimated number of 700,000 applications up to date.
This, of course, means that both companies are now even in the game. Google might even have a slight edge since it can now eliminate Apple’s key selling point which is “more apps for the iPhone and the iPad.” Android has been successful so far in luring software developers to develop equally good apps for its Android ecosystem.