All right, there has been whispers going around today from a bunch of Israeli news agencies that South Korean consumer electronics giant, Samsung, has forked out slightly less than $30 million for the set-top box company known as Boxee. Apparently, Boxee was holding out for $30 million at the very least, but it is said that the amount Samsung offered was close to that. If you were to interpret the alleged selling price in a different manner, it would mean that Boxee is being sold at a loss since it was founded in 2007. Boxee has approximately 40 employees on their payroll, and unlike other company takeovers, all of them are said to retain their jobs, president Avner Ronen included. A Boxee representative did mention to Engadget, “We can’t comment on the accuracy of those reports”, while Samsung themselves have kept mum on the alleged transaction as at press time. What do you think Samsung has in store with their acquisition of Boxee? It seems to me that the Smart TV range from Samsung is about to get even smarter.
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