Apple is one of the greener tech companies in operation today, and the company’s efforts at making their products and operations are green as possible is one that they are pretty proud of and have never failed to remind their customers of that. However as it stands there are still some components of their products that aren’t quite as environmentally-friendly.
This is because there are certain components that require the mining of the earth to get them, which like we said is hardly a green thing to do. However that’s something that Apple wants to change because in Apple’s 2017 Environment Responsibility Report, the company has pledged to one day reach the point where they can stop mining the earth altogether.
According to Apple, “It sounds crazy, but we’re working on it. We’re moving toward a closed-loop supply chain. One day we’d like to be able to build new products with just recycled materials, including your old products.” However speaking to Vice in an interview, Apple VP of environment, policy, and social initiatives Lisa Jackson revealed that this is something that they’re still working on figuring out.
According to Jackson, “We’re actually doing something we rarely do, which is announce a goal before we’ve completely figured out how to do it. So we’re a little nervous, but we also think it’s really important, because as a sector we believe it’s where technology should be going.”