The reason behind this? Microsoft is all set to introduce changes to the European VAT rates that they charge, where it will see shift from a flat rate of 15% all the way to country-specific rates, and the bad news is, none of them happen to be lower than 15%, with majority of them clocking in at more than 20%.
This particular change will take place the moment we enter the new year, and Microsoft has come up with the suggestion that developers could want to reprice their apps as a compensation for the eventual drop in income. This does seem to be related somewhat to European governments wanting to prevent tax avoidance measures that are used by multi-national companies. What do you think?