Europe is seen to be one of the more robust markets where of Windows Phone is concerned, so anything that affects that particular market would certainly be worth covering – and sharing. Having said that, developers who stumble upon hits where their released apps are concerned (with some developers even earning enough to pay off the mortgage on behalf of their parents) do make a pretty decent living and then some, but developers might see a rather significant drop in their income in due time where Windows Phone app sales are concerned in Europe.
The reason behind this? Microsoft is all set to introduce changes to the European VAT rates that they charge, where it will see shift from a flat rate of 15% all the way to country-specific rates, and the bad news is, none of them happen to be lower than 15%, with majority of them clocking in at more than 20%.
This particular change will take place the moment we enter the new year, and Microsoft has come up with the suggestion that developers could want to reprice their apps as a compensation for the eventual drop in income. This does seem to be related somewhat to European governments wanting to prevent tax avoidance measures that are used by multi-national companies. What do you think?
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