Last year when Warlords of Draenor was launched, World of Warcraft’s subscriber base rose and went beyond the 10 million mark, a number that Blizzard has not seen for years given the age of the game. However several months after, World of Warcraft lost about 3.3 million subscribers and fell to about 7.1 million.
That was in May and now 3 months later, those numbers have declined even further and more drastically. According to Blizzard’s Q2 2015 earnings, the company revealed that World of Warcraft subscriptions had dropped to 5.6 million, essentially meaning that they lost a whopping 1.5 million players in the past 3 months.
Normally this decline would be taken as a bad sign of things to come, but Blizzard seems to be relatively optimistic about the game’s future. For starters it seems that they are banking on the upcoming Warcraft movie to help give the game more exposure which in turn could lead to more subscriptions (or drive away players if the movie is bad).
They are also counting on the announcement they are making this week to help drive players back to the game and attract new ones in the process. Blizzard had earlier revealed that they are planning to announce a new World of Warcraft expansion at Gamescom so we guess we’ll have to wait and see what they have planned.
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