Panasonic-P31-AndroidPerhaps when it comes to home appliances, cameras, and televisions, Panasonic might be a brand that comes to mind. However when it comes to smartphones, unless you live in Japan, chances are Panasonic is not a brand you’d typically associate with smartphones.

Now Panasonic has in the past attempted to break out of the Japanese market and enter into Europe, although that venture did prove to be a bust. Panasonic also reportedly retired from the consumer smartphone market, but recent reports suggested that they could be getting back in. Well the turns out the latter is true because over in India, Panaosnic has recently announced the P31 smartphone.

We’re not sure if the phone will be launched outside of India, but chances are if its first market is in India, it could be limited to the Indian market, or at most make its way around Southeast Asia or maybe to China as well.

As far as hardware specs are concerned, the Panasonic P31 will pack a 5-inch 480×854 display. it will be powered by MediaTek’s MT6582M quad-core processor that has been clocked at 1.3GHz, and will feature an 8MP rear-facing camera, a VGA front-facing camera, 1GB of RAM, 8GB of onboard storage that can be expanded via microSD, and a 2,000mAh battery with Android 4.2 Jelly Bean running the show.

The phone does not appear to be priced too high either and will launch in India next week where it is expected to retail for $196. Could this be Panasonic’s new strategy where they are targeting emerging markets instead?

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