How do you think your boss or superior react to this news? Apart from that, as an employer or superior yourself, just how will you see this particular phenomenon – keeping your fingers crossed that the 40 minutes on average will not be part of your employees’ productive time at work? Having said that, 40 minutes is more than a two-fold jump compared to last year’s figures that showed how Facebook users spent an average of just 17.39 minutes each day on the social network.
While a whole lot of it is about relativity these days, 40 minutes each day does not sound too bad after all especially when you compare it to how users are spending approximately nine hours each day being engaged with digital media that range from computers to mobile devices and TV. Now that’s scary!