With the iPhone 11 Pro camera, Apple becomes competitive again and catches up to a full year of Ultrawide camera ubiquity at the Android high-end market.
Several years ago when Apple launched the iPhone 6s and 6s Plus, they introduced a new hardware feature in the form of 3D Touch which brought pressure-sensitive displays to smartphones. It sounded promising in theory, but it was quickly shown that it was more exciting in theory than in practice.
During today’s Apple media event in Silicon Valley, the company has announced the iPhone 11 ($699+) and the iPhone 11 Pro ($999+), which also features its most powerful camera system to date.