Sony has had to work with other media companies when it wanted to make shows based on its vast library of PlayStation games. The company is now switching gears by setting up its own studio which will allow Sony to quickly adapt its PlayStation games into TV shows and movies on its own. This new division is called PlayStation Productions.
PlayStation Productions is overseen by Sony Interactive Entertainment’s Chairman of Worldwide Studios Shawn Layden. The studio will be tasked with developing and producing projects that are based on Sony’s vast library of PlayStation games.
“We’ve got 25 years of game development experience and that’s created 25 years of great games, franchises and stories,” Layden told The Hollywood Reporter, adding that the company feels that now is a good time to consider other media opportunities across film, television or streaming.
“Instead of licensing our IP out to studios, we felt the better approach was for us to develop and produce for ourselves,” says Asad Qizilbash, who heads PlayStation Productions. He does have a point since Sony owns more than 100 digital gaming properties so it has plenty of content to mine for as it sets about creating new movies and TV shows.
“We don’t have to rush to market. We don’t have a list of ‘X number of titles must be done in this year.’ None of that,” says Layden. PlayStation Productions will work in collaboration with Sony Studios to develop projects that are up to the quality of the video game that they’re based on.