The company has announced that they have hired Dr. Jaiwon Shin, a former engineer at NASA who specialized in aeronautics. He will be working at Hyundai as the company’s Executive Vice President and Head of its newly established Urban Air Mobility Division. This is basically a fancier way of calling it Hyundai’s flying car division, where the company seems to believe that flying cars could be the solution to an ever-increasing traffic problem.
According to Shin, “Having worked on cutting-edge aviation research and development at NASA for 30 years, I am very excited and humbled by the opportunity to now shape urban air mobility strategy at Hyundai Motor Group. The new team at Hyundai will develop core technologies that will establish the company as a driving force in urban air mobility, a sector that is expected to grow into a market worth USD 1.5 trillion within the next 20 years.”
It remains to be seen if flying cars will ever become a thing, but for now, a lot of research is being put into self-driving cars, an area that Hyundai is also interested in exploring.
Filed in Hyundai and NASA. Source: hyundainews. Read more about