The social network market might currently be dominated by Facebook with more than 800 million users, but that does not mean the company can rest on its laurels. AllThingsD reports that the Facebook Open Graph will roll out on the social network’s ecosystem sometime this week, delivering even more “read, watch, listen” applications for the user to go nuts with. Just what do Open Graph apps do? For starters, it will be able to track what you eat, where and how far you have run, and even down to nitty gritty details such as purchases that you make at the local grocery store. Just a little bit of background here, Open Graph apps are actually the last bit of what Facebook announced at its f8 Developers’ Conference in San Francisco in September 2011, and will offer the finishing touch to Timeline.

According to Facebook CEO Mark Zuckerberg last year, “We think that people are going to want to share all kinds of things with their lives and we think that apps are the way they want to show them.” Facebook has this particularly strong belief that the most effective method of discovering apps would be through social connections, hence you might notice that there is no such thing as an app store in Facebook, and the Open Graph was specially designed for such a time as this.

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