Apple’s iOS 7 was released back in September earlier this year and in about a week since its launch, the operating system managed to achieve an adoption rate of 52% by iOS users, but it seems that adoption rates might have slowed down a tad. According to Chitika’s recent numbers, they have revealed that iOS 7 is now installed on 74.1% on all iOS devices, although this is significantly faster compared to iOS 6’s adoption rate. Back in 2012, iOS 6 took about 6 months before hitting the 83% mark, so for iOS 7 to hit 74.1% in 2 months, we suspect it should have no problem beating iOS 6’s adoption rate in the next couple of months.
One of the reasons that might have attributed to the high adoption rate of iOS 7 could be the fact that unlike previous iOS updates, iOS 7 is a complete game changer. It features a new and refreshing design and introduced a host of new features that some iOS users have been asking for. However there are also those who don’t particularly enjoy the new look, calling it cartoony, with some even suffering from motion sickness due to iOS 7’s parallax feature. According to Chitika, they also state that amongst iPad owners, the lower adoption rates could be due to how some features, such as AirDrop, are not available for the iPad 2 and 3, thus minimizing incentives to update.
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