DJI’s drones are easily the most recognizable drones on the market, not to mention that they also happen to be the most sought after drones, despite the fact that prices can go north of $1,000. The company has become one of the most popular drone makers on the planet despite the fact that it hasn’t owned or operated any physical stores until now. DJI has finally opened its first flagship brick and mortar location.
The 8500 sq foot building houses the first DJI flagship store, it’s located in Shenzhen, China and has been designed to give off more of an art gallery vibe as opposed to a retail store for quadcopters. There’s even an indoor “cage” where store employees can show off what the company’s drones are capable of doing, just don’t expect to be allowed to take a drone for a ride in that cage.
On display at the store are DJI’s Phantom 3 series drones, Spreading Wings series, the Inspire 1, Matrice 100, Guidance, the Ronin handheld three-axis camera gimbal line aside from the Osmo, DJI’s integrated stabilized 4K handheld camera.
The launch of its first flagship store didn’t look that different from what the opening of a new Apple retail store might look like, press photos show employees clad in company t-shirts cheering on the first people to purchase their drones from the store, and I don’t know about you but it certainly reminds me of retail store launches of a certain fruit company.