While some of us might end up with no more data at the end of each month, there are some users who are very light users who might only go through half their data allowance. Now there are some carriers that allow its customers to rollover its data to the next month, meaning that if you use 1GB out of your 2GB of data, next month you will basically have 3GB of data.

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So what about carriers that don’t allow customers to rollover data? Turns out that over in Australia, Virgin Mobile has announced (via Mashable) that customers with unused data that can’t be rolled over will be allowed to bid on items using their leftover data. No doubt this is just a publicity stunt, but the prizes that the carrier are offering up are pretty decent.

For example customers will be able to bid and win the latest handsets, like the Samsung Galaxy S7, or a DJI Phantom 3 drone, or they might even be eligible to win an all-expense paid to a private island in Fiji that is said to be worth as much as $40,000. All customers have to do is snap a photo of their bill that shows their leftover data to take part in the auction.

Like we said it is a publicity stunt, but it is a pretty good idea and we wouldn’t mind seeing more carriers launch similar programs like this in the future.

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