WhatsApp has seen considerable growth over the past few years particularly after it was acquired by Facebook for $19 billion. Facebook CEO Mark Zuckerberg has revealed that the most popular cross-platform messaging service in the world now has more than 1.5 billion users across the globe. That’s not all, WhatsApp is also handling more than 60 billion messages every single day.
This is a considerable improvement since we were last given numbers in July last year. At that point in time, WhatsApp boasted 1.3 billion monthly users with 1 billion daily active users. Facebook acquired WhatsApp back in 2014 and that point in time the service had just 450 million active users and 315 million daily active users.
Zuckerberg also revealed during the company’s Q4 2017 earnings call that Instagram and WhatsApp are now the No. 1 and No.2 most popular Story-sharing apps. That’s ironic given that this feature was basically copied from Snapchat and yet it has proven to be massively popular on Facebook’s products. The company has even added it to Messenger and Facebook proper.
There are 300 million daily active users each on both Instagram and WhatsApp who use the Story feature. Both have almost double the 178 million on Snapchat. The figures will only grow as Facebook’s research shows that across apps total social media posting to Stories will soon pass that of feed posting.
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