You would think that companies would be thrilled to have passionate gamers and customers who would take time out of their own day to create and upload videos about their games. For the most part, many are, but Nintendo adopted a somewhat controversial approach via the Nintendo Creators Program.

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This required gamers to gain approval and also to share in any money that the video might have made, such as through ads on YouTube. However the good news is that it looks like Nintendo might have wisened up as the company has since announced that they will be shutting down the Nintendo Creators Program by the end of the year.

According to the announcement by Nintendo, “We are ending the Nintendo Creators Program (NCP) to make it easier for content creators to make and monetize videos that contain Nintendo game content. We will no longer ask creators to submit their videos to the NCP, and creators can continue showing their passion for Nintendo by following Nintendo’s guidelines.”

This should help make it easier for creators to upload and monetize their works, although as Nintendo points out, they will need to abide by their guidelines which is similar to what Sony and Microsoft have in place as well, which we suppose is considerably better than before.

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