For Nintendo gamers in the US, Nintendo of America President Reggie Fils-Aime has been a face that many are familiar with. Fils-Aime has been on the job for the past 13 years, and as is the case with all good things, they must eventually end. Fils-Aime has recently announced that he will be retiring and thus stepping down as Nintendo of America President.Replacing FIls-Aime will be Doug Bowser who is the company’s Senior Vice President of Sales and Marketing. The transition is expected to take place this April. According to Fils-Aime, “Nintendo owns a part of my heart forever. It’s a part that is filled with gratitude – for the incredibly talented people I’ve worked with, for the opportunity to represent such a wonderful brand, and most of all, to feel like a member of the world’s most positive and enduring gamer community. As I look forward to departing in both good health and good humor, this is not ‘game over’ for me, but instead ‘leveling up’ to more time with my wife, family and friends.”
Bowser adds, “It has been my great fortune to work with and be mentored by Reggie for four years at Nintendo of America and rest assured, we will continue to build on his work to evolve and expand our brand, furthering Nintendo’s global mission of creating smiles. There are millions more of those to come.”
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