Free Supercharging was a valuable perk that Tesla offered its customers for quite a long time. Model S and Model X owners could use the company’s Supercharger network to charge up their cars for free. It was later extended to the Model 3 as well. The company decided to end the perk last year but according to a new report, it’s bringing free Supercharging back with a caveat.
Electrek reports that Tesla is bringing back free, unlimited Supercharging as an incentive for the end of the quarter. Apparently, the idea is to entice current owners to upgrade their Tesla vehicles. Tesla will be offering existing owners free Supercharging on their current vehicles and it will be grandfathered-in when they purchase a new Model S or Model X.
They will get three years of free unlimited Superchrging if they order and take delivery of the new vehicle by the end of this quarter. With Tesla being a public company, it obviously has quarterly result considerations to take into account. So such offers to gain customers that can order and take delivery before the end of the quarter can help the company post stronger results.
Tesla CEO Elon Musk previously said about free, unlimited Supercharging that the perk wasn’t “sustainable at volume production,” and that the company “probably should have ended this earlier.” Tesla has not officially commented on the report and hasn’t confirmed if it’s bringing back the perk to boost end-quarter sales.
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