To say that K-pop and groups that make such music are just popular would be a massive understatement. K-pop fans are some of the most dedicated and die-hard fans of any genre. Thus it makes sense that the one-day viewing record that was set by a K-pop group was beaten by another K-pop group just one week later.
K-pop group Blackpink racked up 56.7 million views for its “Kill This Love” music video within 24 hours of being uploaded on YouTube. It was a one-day viewing record which only lasted for a week until K-pop megagroup BTS released the music video for their track “Boy With Luv” It racked up 78 million views within the first 24 hours of being published on YouTube, thus breaking the record set by Blackpink by a considerable margin.
Not only that, the video from BTS also received more than two million comments during its first 24 hours on YouTube. It’s now on track to beat Blackpink’s three-day viewing record of 100 million views as its music video is already at 95 million views.
It’s not really that surprising that this record has been broken by BTS, one of the most popular and widely known K-pop groups across the globe. Perhaps it may be their next video that ends up breaking this record.