Facebook Watch is the social network’s dedicated video hub which offers a variety of content to viewers. The company has been working hard to bring more people to the platform and it has now revealed that more than 720 million people tune into Facebook Watch per month. Some 140 million people spend at least one minute on Facebook Watch daily.
Facebook also mentioned today that the 140 million people who visit daily spend around 26 minutes on the platform on average. The company is looking to get these numbers up and it’s going to launch new content in order to do that.
The platform did have its share of stumbles in the first year and ended up reducing its budget for news shows and also the number of MLB games to be streamed. This renewed focus on content suggests that the social network is serious about keeping Facebook Watch chugging along.
The slate of new content includes Human Discoveries which is a cartoon comedy that stars Anna Kendrick and Zac Efron. It’s due to arrive on the platform next month. The next seasons of Curse of Akakor, Ball in the Family, Five POints, and Huda Boss will be aired in August. Facebook Watch will be premiering the reboot of MTV’s The Real World tomorrow in the United States, Thailand, and Mexico.