Game streaming is a big deal and the top streamers have gained celebrity-like status. Take for example popular streamer Ninja, who used to stream on Twitch before he was courted away by Microsoft to stream exclusively on their platform. This is why it doesn’t come as a complete surprise to learn that Logitech wants to dip its toes further into the streaming waters.

The company has announced that they will be acquiring streaming software developer Streamlabs for over $100 million. $89 million will be acquired in cash while an additional $29 million will be acquired through stock, although the latter is said to be dependent on whether or not Streamlabs will be able to hit their revenue growth targets.

For those who are unfamiliar, Streamlabs is a tool that allows users to stream to popular platforms like Twitch, YouTube, Mixer, and Facebook. If you’ve ever watched streams and seen how streamers overlay chats on their screens while playing games, Streamlabs is one of the ways that streamers can go about doing it.

According to Ujesh Desai, general manager and vice president of Logitech G, “We’ve been fans of Streamlabs and their software since we started partnering with them over two years ago. Their industry-leading software is complementary to our existing gaming portfolio, and we believe we can do even greater things together.”

Filed in Gaming >General. Read more about . Source: news.logitech