In the digital camera market, there are many players such as Sony, Canon, Nikon, Olympus, Fujifilm, and Panasonic, just to name a few. However, there are some brands that are definitely more popular and preferred than others, and as such, other brands are starting to suffer as their slice of the market pie is getting smaller.
One of those companies is Olympus, who you could credit for kicking off the mirrorless trend, which has since been dominated by the likes of Sony. Unfortunately for Olympus fans and users, it seems that the company’s camera business is doing as well as they’d like, leading to the company’s CEO Yasuo Takeuchi revealing that they might consider selling their camera business off.
According to the report, Takeuchi had previously said that the company’s camera business was not for sale, but in this new report from Bloomberg, the CEO backtracked on his previous statement admitting that it is now a possibility. Now, Olympus has yet to officially announce anything, so at the moment, it seems that it is business as usual.
However, Takeuchi’s statement certainly does not inspire confidence, but we’ll keep our eyes peeled for more updates about the company’s future. Also, should Olympus sell off their camera business, it does not mean that the brand will die, but maybe it will just be made by someone else, so it might not be as bad as we think.
Filed in Digital Cameras and Olympus. Source: bloomberg. Read more about