One of the features that Windows Phone offers its users is a consistent user experience regardless of the device that they use. This is because of the strict limitations that Microsoft has placed on its OEMs although that could change in the future with Windows Phone 8 “Apollo”. The folks over at Netbooknews have managed to get their hands on an alleged agenda for the upcoming “Apollo” MO Summit which will be held in Reading, UK, and one of the topics on the agenda includes “Customization & Differentiation opportunities”.
Could Microsoft be opening up its Windows Phone platform to manufacturers allowing them to customize its look and features? This would offer users a different experience depending on which manufacturer they go for, much like how it is with Android whereby different manufacturers offer users different UIs. In any case we will be taking this with a grain of salt for now and hopefully Microsoft will have the official details for us regarding Apollo later on in the year.