Over the past year many people have taken to live streaming apps like Meerkat and Periscope to broadcast their activities, Facebook’s competitor has arrived but unless you’re a famous person you can’t get in on that app. The company has updated its Facebook Mentions app, which is exclusive to celebrities, with the ability to live stream video.
Facebook Mentions was launched a few months back in a bid to enable celebrities like movie stars, musicians, athletes and even politicians to connect directly with their fans. That app has been updated today with the ability to broadcast live video.
Public figures can share live video using the Facebook Mentions app starting today, non-famous people like you and me can see those live videos from the celebrities in our News Feed. Facebook users can comment, like or share these videos and they can also see when their friends or other public figures start watching that video.
The company says that this is an immersive and authentic way to connect with the public figures that you care about, and if you’re not able to catch the live broadcast, you’ll always be able to view the video later on through the public figure’s Facebook Page.
Starting today some very famous people which include Dwayne The Rock Johnson, Serena Williams, Luke Bryan, Ricardo Kaká, Ashley Tisdale, Lester Holt, Martha Stewart, Michael Bublé and more will starting broadcasting live video using Facebook Mentions.