Microsoft has announced that its Turn 10 Studios has signed a new partnership with Porsche which will span six years and will be focused on the Forza franchise of racing simulators. The partnership kicks off with the open registration for Porsche’s esports sponsorship debut in the Forza Racing Championship Season 3: The Porsche Cup.
The partnership also brings the release of the Forza Horizon 3 Porsche Car pack which features an exclusive lineup of Porsche cars for this game that’s available only on the Xbox One and Windows 10 PC.
The Forza Horizon 3 Porsche Car Pack adds seven acclaimed Porsche cars to the game. These include the likes of the 1960 718 RS 60 to more modern choices like the 2016 911 GT3 RS, the 2016 Cayman GT4, and the 2017 Panamera.
Microsoft says that it has entered into this partnership with Porsche as they both share a passion for sports cars and motorsport. Together, the two companies are in a unique position to create new forms of seamlessly integrated racing entertainment.
“By having Microsoft as our partner, we have the opportunity to take the pleasure of driving a Porsche and making it an experience in the virtual world”, says Detlev von Platen, Member of the Executive Board that’s responsible for Sales and Marketing at Porsche.
They will work on developing new ways to combine driving exeriences, racing schools, and dominant motorsport successes with Forza’s cadence of content, high-quality game experiences, and events.