Fitbit has been working on a proper smartwatch. This wasn’t a secret. After months of rumors and reported delays, the company has finally launched its first smartwatch officially. It’s called the Fitbit Ionic and the company says that it offers the “ultimate curation of advanced health and fitness features.”
The Fitbit Ionic has a new relative SpO2 sensor which will enable it to track insights like sleep apnea in the future. The smartwatch features GPS tracking, on-device dynamic workouts, improved heart rate tracking, and water resistance of up to 50 meters.
The Fitbit Ionic has additional features such as smart notifications, contactless payments as well as third-party apps and clock faces that will be available in the Fitbit App Gallery.
All of the core features that Fitbit users have come to expect from its products are onboard as well, they include 4+ day battery life, automatic activity and sleep tracking, and cross-platform compatibility.
The Ionic is powered by Fitbit OS, the company’s new OS for smartwatches. It will regularly update the OS with new features. Fitbit App Gallery has been launched as well to distribute apps and clock faces. The smartwatch has 2.5GB of onboard storage and is capable of storing and playing more than 300 songs on the device itself.
The company has also introduced Fitbit Pay with its first smartwatch. It will let customers pay for their items right from the smartwatch anywhere contactless payments are accepted.
The Fitbit Ionic is available for pre-sale on Fitbit.com starting today for $299.95. It’s going to be available in stores across the globe starting October.