Several years ago, Google launched the Nexus Player which was basically Google’s attempt at their own set-top box to rival the competition like the Apple TV. Safe to say that it was not the resounding success that Google had hoped for as the company has pretty much stopped bothering with it since.
However for some reason, it appears that quite a few Nexus Player owners are now reporting that their devices are “mysteriously” dying. It is more than normal that over time as devices get old that they run into issues. However as Android Police points out, the number of reports that have been surfacing are too many and too close to each other to be coincidence.
In some instances the booting of the device gets stuck at the Google logo, or displaying an error message that reads, “Can’t load Android system. Your data may be corrupt. If you continue to get this message, perform a factory data reset and erase all user data stored on this device.” For more advanced users, flashing a new system image has had some success, but this is not something we expect everyone to know how to do.
There are users who also claim that a factory reset did nothing to fix their device. It is unclear as to what might be the issue and if it is really just a coincidence. However with Google officially ending support for the Nexus Player back in 2017, it seems unlikely that Google will be doing much about it.