Samsung’s foldable phone has remained elusive for many years. We have heard reports in the past that the phone could be announced, but it got delayed, and that cycle has repeated for the past few years. However it looks like 2018 could be the year where Samsung finally takes the wraps off the device.

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This was confirmed by none other than Samsung themselves, so safe to say that this is as official as it gets for now. Speaking to CNBC, Samsung Mobile’s CEO DJ Koh said that the company could be officially showing off the device later this year in November at the Samsung Developers Conference.

According to Koh, he said that “it’s time to deliver” on what the company had been teasing all this while. Koh stated that one of the challenges of the device was trying to create a smartphone that could unfold, but at the same time giving it features that would help to differentiate it from a tablet.

He was quoted as saying, “You can use most of the uses … on foldable status. But when you need to browse or see something, then you may need to unfold it. But even unfolded, what kind of benefit does that give compared to the tablet? If the unfolded experience is the same as the tablet, why would they (consumers) buy it?” It remains to be seen what the wow-factor will be (apart from its foldable display), so check back with us in November for the details.

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