If you’re the type of person who prefer spending a perfect summer day in the great outdoors instead of being cooped up at home with your favorite video game, then surely the new Nikon Coolpix AW100/AW100s is perfect for you – as this compact digital camera sports a bunch of features and functions which makes it easy to use, especially when you’re having fun in the midst of nature.


The AW100/AW100s is special as it is Nikon’s maiden foray into the world of rugged compact digital cameras – boasting waterproof, shock-proof and cold-resistant specifications. Capable of shooting 16-megapixel stills, you will be able to enjoy a backside illumination CMOS image sensor, Full HD video recording capability, GPS support, a built-in electronic compass and a map display.

Using a new thin, right-angled optics allows the AW100/AW100s to come in a slimmer form factor that was never thought of as possible some time back, and it dispels the notion that being tough doesn’t mean it has to be ugly.

Capable of swimming with the fishes (as long as it is no deeper than 10 meters), the AW100/AW10s is also shock-proof, capable of withstanding falls of up to around 1.5 meters, and can even withstand cold air temperatures as low as −10°C (14°F).

Seems like the perfect shooter for those who love making forays outside the home, and don’t mind getting wet in the snow or river, or even getting some out of the way shots while hanging from a cliff. [Press Release]

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