ioptik[CES 2014] Augmented Reality, or AR for short, is a new kind of technology that does seem as though it is starting to gain traction among the masses right now as well as in the immediate future. This is for sure, and we have also seen gains and advancements made in this sector of technology. Innovega intends to impress (and I am quite sure that they will) with the introduction of the iOptik, which happens to be augmented reality contact lenses.

This is a welcome distraction from the likes of Google Glass, as the iOptik lenses represent a different approach as compared to head-worn wearable devices. Not only that, there is also the budding potential to offer a whole lot more immersion as well as a compelling user experience when you think about it. Needless to say, the level of “geekiness”, so to speak, will not be that of Google Glass, so try not to go around trumpeting that this will be the next best thing since sliced bread. The iOptik lenses happen to be half of a two-part system, and for them to work at all, they will need to be paired up with Innovega’s companion eyewear. Basically, they pick up light from images which are projected by the glasses that accompany them.

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