Photo editing apps are a dime a dozen, so when Prisma was launched, it’s safe to say that many were a bit skeptical about its capabilities and how it could differ from the competition, but it managed to prove itself through the use of AI in which the app cleverly learns how to apply filters properly to photos.This is also why the app had required an internet connection as the algorithms were being run externally on another server. However fast forward to today and Prisma is definitely not as hot as it used to be, but the company has plans to expand beyond just being another photo editing app and according to a report from The Verge, they are hoping to sell their technology to other companies for use.
Speaking to The Verge, Prisma CEO and co-founder Alexey Moiseenkov said, “We see big opportunities in deep learning and communication. We feel that a lot of companies need expertise in this area. Even Google is buying companies for computer vision. We can help companies put machine vision in their app because we understand how to implement the technology.”
Now for those who use the app and are worried that this could mean the app is going away, Moiseenkov reassured that isn’t the case. He states that the app currently has about 5-10 million monthly active users that they do not plan to abandon, and instead the app will serve as a platform for the company’s experiments.
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