Carriers such as Verizon aren’t strangers to making and releasing their own branded hardware. We’ve seen it happen with tablets, and with wearables being a popular segment in tech market these days, it did not come as a surprise when earlier this year in February, Verizon announced and launched their own Android Wear smartwatch.

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Dubbed the Wear24, it marked Verizon’s first foray into the Android Wear scene, but unfortunately it seems that Verizon’s adventure was short-lived. In a confirmation by Droid-Life, the carrier has indeed discontinued the Wear24 smartwatch. The device was initially marked as “no longer available” and was later confirmed by the carrier to the publication.

It is unclear as to why Verizon killed off the device less than a year after launching it, but it has been speculated that poor reviews could be one of the reasons. Droid-Life notes that the average rating of the device is at 2.4 out of 5, and that one of the main gripes is the device’s speaker volume which is so soft that it kind of kills the point of it being a smartwatch that can make calls.

Buggy software and poor connectivity has also been cited as possible reasons behind why the carrier decided to can it. We’re not sure if this will mark the end of Verizon’s Android Wear devices, but as far as the Wear24 is concerned, this is it.

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