Ahead of the iPhone X’s launch, many had a lot of high hopes for the handset, and to be fair Apple did deliver on the rumors of a new design, the use of OLED display tech, and also the inclusion of a new form of security in Face ID. However it seems that it wasn’t exactly the runaway success that many had thought it would be.
So much so that according to KGI Securities analyst Ming-Chi Kuo, the iPhone X could be seeing its “end of life” in the summer of 2018. This is based on his recently issued investor’s note seen by AppleInsider, where Kuo claims that Apple might not be keeping the iPhone X around in the later part of 2018 or 2019, where it will serve as a cheaper alternative to 2018’s iPhones.
For those unfamiliar, whenever Apple announces a new iPhone, they usually keep the previous year’s model around where it will be priced lower than the new iPhones, thus providing customers with a cheaper alternative if they’re not fussed about having the latest technology. However Kuo’s report suggests that the iPhone X could be discontinued entirely where it will mark the first time in a long while that Apple has not retained the previous year’s model.
However this is contingent on the iPhone X’s demand, where if ultimately the demand for the phone is less than expected, Apple could follow-through with this plan, so there is a chance that this might not happen at all. Of course none of this is official as it is just the predictions of an analyst, but Kuo has an exemplary record when it comes to Apple-related predictions, so perhaps there could be some truth to his claims.