Sony’s OLED TVs haven’t exactly been cheap. The original model started at $5,000 when it was launched last and while the latest lineup is not cheap by any stretch of the imagination, it’s certainly more affordable than its predecessor. Sony has confirmed the pricing for its new 2018 OLED TVs which start at $2,800.
Sony has confirmed prices for the A8F Bravia OLED TVs that are available in 65 inch and 55 inch sizes. They’re available for pre-sale now at authorized retailers including Amazon and Best Buy.
Sony’s new OLED TVs feature the company’s X1 Extreme processor to deliver “exquisite” 4K HDR picture. Sony’s Acoustic Surface technology is also present which enables the sound to come from the entire screen, making it seems like the voices are coming directly from the characters’ mouths.
The new TVs do have support for Dolby Vision but Sony has confirmed that it won’t be present at launch. The feature will be enabled through a firmware update later this year. So until that firmware update arrives, users will have to make their peace with HDR10.
Sony’s new OLED TVs are priced at $2,800 and $3,800 for the 55 inch and 65 inch models respectively. They are now available for pre-sale through major retailers. Amazon and Best Buy will be selling them as well.