Apple’s event is underway and the company has unveiled a new software product called Apple News+. It’s a subscription service based on the company’s Apple News app which provided a curated news experience. This service follows Apple’s acquisition of Texture which was best described as the Netflix of magazines. Subscribers paid a flat fee to access all of the magazines in Texture’s catalog.
Apple News+ will provide subscribers will access to more than 300 magazines. There are some very popular titles included in the lineup such as Time, InStyle, Popular Science, Reader’s Digest, National Geographic, and more.
The free News app isn’t going away anywhere, this is an additional service that Apple is launching. Those who subscribe to Apple News+ will see “live” covers of magazines, they will basically be animated. Apple is relying heavily on human curation for its news approach. The “First Look” section is where human-curated content will be highlighted.
Personalized story recommendations will be offered as well. The recommendations are generated on the device itself and not on servers so Apple doesn’t know that the user reads and it can’t share that data with advertisers.
A subscription to Apple News+ will cost $9.99 per month and it includes Family Sharing as well. It’s available starting today in the United States and Canada in English and French languages. The first month is free.