One of Google’s most popular products is obviously its mobile ads (AdWords), and it looks like the search giant has improved on it again. Now advertisers will be given additional arsenal by Google, as Google allows you to integrate a “click-to-call local phone number” into mobile ads. Certainly makes good business sense. Since it’s also location aware, when users see the ad, clicking on the phone number will call the store/outlet closest to them, not one that’s located in the next state. Check out the video on it, and you’ll probably be drooling to get this into your business advertising.

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