I would suppose if you were to start a successful audio company, then it might be prudent to start it with someone else and not go solo. After all, brand names like Bang & Olufsen as well as Bowers & Wilkins have done pretty well for themselves, don’t you think so? The latter has recently announced a cheaper pair of headphones for the masses, calling it the Bowers & Wilkins P3 headphones that will be a whole lot more affordable at $200 per pair. It relies on an ultra light acoustic fabric to get the job done, ditching sheepskin leather in the process, while delivering a far more portable folding design instead of the pivoting earcups that are found on its more expensive sibling, the P5. Bowers & Wilkins claim that wearing this will translate to a comfortable long listening session, and it will also feature universal and Apple-friendly in-line remotes that allows you to take and make phone calls while skipping tracks. Wait for the P3 to arrive in stores Stateside this June in either black or white colors.

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