If you have been following us, you may remember our earlier reports on Will.i.am’s genius phone, which is really an iPhone  uber-case coming up for the iPhone 4/4S and iPhone 5. Now the artist decided to show off his new gadget during his latest music video “Scream & Shout” featuring himself and Britney Spears. During the video you see numerous pictures of the device. For people that missed out on our last story, let’s us explain you what the hype is all about.

The music artist Will.i.am, also known for being part of the Black Eyed Peas, is making a device that is supposed to make your iPhone a lot better. The device works like a case and attaches to your phone. The device is also known as the i.am+. The case will replace your iPhone’s camera with one of its own. The camera has a 14 megapixel sensor, a nice upgrade from the iPhones 8 megapixels and something totally new for a smartphone: interchangeable lenses.

Since the case also covers your flash, the case gives you its own flash which is supposed to be better than the iPhones normal one. From the pictures we have seen so far the case also features a physical keyboard.

There will be several models of the case, and at the moment we know of four. The minimum price is 199$ for the C.4 version but there is also a “vintage” version that will go for 299$, both are for the iPhone 4/4S. The other two are said to be called C.5 and the V.5 and their name suggest that they will be iPhone 5 accessories. Is anyone planning to pick up one of those?

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