In October last year Microsoft launched a wearable device called the Microsoft Band. The device quickly became popular so much so that Microsoft had difficulty plugging the demand and supply gap. It has been working hard to ensure that interested customers can pick one up. Starting today the Microsoft Band will be available for purchase from Amazon. The company also confirmed that the Band will be available in the United Kingdom from next month.
The company says it is going to “ramp up” inventory of this wearable device online and in stores. Amazon isn’t the only retailer that will see the device. Other major retailers like Target and Best Buy will stock the Microsoft Band too.
All of the aforementioned retailers will start selling the Microsoft Band from today. The company says that increased shipments are planned for the weeks and months ahead to ensure that the retailers have ample inventory on hand.
Microsoft Band’s first international market is the UK. According to the company’s estimates more than seven million people already use some sort of wearables fitness device in the Kingdom which is why the country is “a natural step for the introduction of Microsoft Health and Microsoft Band.
Pre-orders start today through the Microsoft Store. It will go on sale through Amazon, PC World, Currys, Harrods, O2 and Dixons starting April 15th.