Earlier this month Jay-Z acquired Aspiro, the parent company of music streaming services Tidal and WiMP and it looks like the hip hop mogul has recently officially announced the relaunch of Tidal. Prior to this, Tidal was known as a streaming service that offered up high quality audio and it looks like it will be keeping to its roots.
However the main idea behind the relaunch of Tidal is that it is intended to benefit the artist more which will no doubt sit well with musicians who feel that other streaming services aren’t being fair to them, such as Taylor Swift who had recently signed with the service and has begun offering her music via the platform.
According to the numbers given to The Verge, it seems that Tidal will pay as much as double the royalty rate to its artists. However this is only assuming that the listener subscribes to the company’s more premium service which is pegged at $19.99 a month that will offer up higher quality audio and double the royalty. However for those who feel that’s too pricey, the company also introduced a new tier at $9.99 that offers standard quality audio and will only pay the artist the standard royalty rates.
To help differentiate itself from the competition, the platform will also offer up as many as 75,000 high definition music videos alongside its collection of songs. Subscribers will be able to listen to the service either via its smartphone apps, desktop, and as recently announced, Sonos speaker systems.