Nintendo’s Amiibos have typically come in the form of toys, such as small figurines, but it seems that Nintendo is expanding that notion. In fact according to a report from Cerealously, Nintendo’s next Amiibo comes in the form of a Kellogg’s cereal box, that you can see in the image to the right.
It is pretty obvious that based on this image that this cereal box was launched in conjunction with Super Mario Odyssey. Now we know that this might seem like a joke or a hoax, but it seems that it is indeed very real. The cereal has been found listed on several websites of retailers, and a tweet by the Kellogg’s UK and Ireland account has confirmed that it is real, but unfortunately it will be exclusive to the US market for now.
We can confirm this product is being released in the US but not currently in the UK. We will pass your feedback on! Thanks.
— Kellogg’s UK & IRE (@KelloggsUK) November 29, 2017
Kellogg’s US has also reached out to a reader of Cerealously and confirmed it, saying, “This star-shaped cereal features Super Mario-inspired marshmallows, and a limited number of packages will have an Amiibo powerup sticker that can be used on the Super Mario Odyssey game with the Nintendo Switch gaming console.”
Like we said, it appears that Nintendo is indeed expanding on its Amiibo and we wouldn’t be surprised if we were to see more similar collaborations in the future.