When it comes to brand tie-ins and promotions, we have to say that Microsoft has actually done a pretty fantastic job so far. The company has come up with all kinds of weird and wacky promotions for its Xbox gaming platform, and we reckon that its latest collaboration has to be its most delicious to date.

Working together with Krispy Kreme in the UK, the companies have created Xbox-themed donuts that frankly look scrumptious. These are what Krispy Kreme are calling the “Nexus Level” donuts, although we can’t say for sure what kind of flavor or filling the company has opted for (it looks a bit like custard if you ask us).


The best part is that if you live in the UK and you buy yourself a box of these donuts from the 2nd of August until the 22nd of August, you stand a chance of winning yourself the Xbox Series S console along with a month’s subscription to Xbox Game Pass Ultimate (if you’re a new subscriber).

If you already buy Krispy Kreme donuts every now and then, then the next time you’re at the shop, maybe check out the Nexus Level flavors and you might walk home with a brand new console along with a box of tasty treats.

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